The Client
Flooring retail showroom based in Southlake, TX, serving the greater DFW metroplex. Established local reputation, strong install quality, but stuck on the marketing side.
Flooring Accelerators works with flooring stores, contractors, and installers across the Dallas–Fort Worth metroplex. We only do flooring marketing, so our campaigns are built around DFW ticket sizes, DFW competition, and how North Texas homeowners actually shop for floors.
The Challenge
Beautiful showroom in Southlake with almost zero Google Maps visibility. Ranking on page 3 for 'flooring store near me' from ZIP 75013. Getting 4 form fills per month.
What We Did
- Full GBP audit — corrected NAP, categories, service list, and product photos
- Weekly GBP posts (project photos, promos, financing)
- Localized landing pages for Southlake, Colleyville, Marvin, and Wesley Chapel
- Review generation automation targeting installed customers within 48 hours
- Citation cleanup across 40+ directories to reinforce NAP consistency
Results After 5 months
| Metric | Change |
|---|---|
| GBP rank (75013) | Page 3 → 3-Pack |
| GBP calls / month | 6 → 58 |
| Direction requests / mo | 3 → 47 |
| Monthly booked showroom appts | 4 → 33 |
In The Owner's Words
Want Results Like This?
Book a free 30-minute strategy call with our team and we'll audit your current marketing, show you exactly where booked estimates are leaking, and map the fastest path to a full calendar.
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Last updated: August 2026 · Page: case-study-southlake-flooring-store-google-maps-domination
