I'm Alan Magliocca. My family has been building in Charlotte since 1960.
I started Flooring Accelerators because I watched too many great flooring companies — including ones my own family has worked alongside for decades — get burned by generic marketing agencies that don't understand this trade.
The Magliocca name in Charlotte construction
The Magliocca family has been part of the Charlotte construction industry since 1960 — more than 65 years across three generations. Framers, GCs, subs, showroom owners. I grew up on job sites, in supply houses, and around dinner-table conversations about bids, buyers, and the difference between a real lead and a tire-kicker.
Why flooring — and why now
Flooring is one of the last trades that hasn't been properly served by marketing technology. Most agencies treat a flooring contractor exactly like they treat a dentist or a chiropractor — same funnel, same ads, same generic playbook. It doesn't work. Flooring buyers move fast, compare aggressively, and disappear if you don't answer inside 5 minutes.
I built Flooring Accelerators to fix that: high-intent Google + Meta ads, an AI receptionist that books estimates in under 60 seconds, a CRM that follows up for months, and a Google Business Profile strategy that owns the Charlotte-area 3-pack.
What "Charlotte-built" actually means
I live in Charlotte. I know Ballantyne, Myers Park, SouthPark, Waxhaw, Weddington, Lake Norman, Fort Mill, and Rock Hill because I grew up driving them. When we build campaigns, we know which ZIPs pay for hardwood refinishes, which neighborhoods lean LVP-first, and where the tile-heavy master baths live. Generic agencies guess. We don't have to.
Old-school trade values. Modern marketing tech.
Third-generation construction family. We talk to flooring owners like peers, not clients.
Every campaign is built for a real Charlotte-area ZIP with real neighborhood context.
Not clicks, not leads — booked, qualified in-home consultations. That's the number.
You work directly with Alan and a senior strategist. No account-manager telephone game.
We don't do dentists, roofers, or plumbers. 100% of our brainpower goes to flooring.
Most clients stay 24+ months because the pipeline compounds. We build for that.
Want to talk to Alan directly?
Book a free 30-minute strategy call. No pitch — just a real conversation about your flooring business, your local market, and where the fastest wins are hiding.